Law Firm Website Video

Why Law Firms Should Transcribe Website Videos Now

If you are making good use of video on your law firm website – which you should be – but not also including transcripts, you may be missing out on a powerful way to leverage this important content. There are several reasons to transcribe website videos that more than justify the time it takes for […]

Star-Bellied Sneetches

Don’t Be a Sneetch: A Seussian View of Law Firm Rankings

It was Dr. Seuss’ birthday a little while ago, which brought to mind his story of “The Sneetches.” You may recall from your childhood or reading the book to your kids that the Star-Belly Sneetches “had bellies with stars” but the “Plain-Belly Sneetches had none upon thars” which led the former to discriminate against the […]

Want to Land Your First Law Firm Job? Prove You’re Not a Cost Center

It’s no secret that the job market for recent law graduates is dismal. Despite a decrease in the number of law school applications, recent statistics from the American Bar Association show that the percentage of new J.D.s that successfully obtained long-term, full-time law firm employment is less than 60%. Yes, there are certain market realities […]