For many of us, self-promotion is uncomfortable, but if you want to grow and sustain your business, personal marketing is a must. Take advantage of the dog days of summer to jumpstart your efforts – and keep them going through the rest of the year and beyond. Here are five ideas for reinvigorating your personal […]

In legal marketing circles, there’s an ongoing discussion about client satisfaction surveys – who should conduct them, what form should they take, how frequently should they be administered, etc.  The problem is that the focus of these surveys is entirely wrong. [R]arely do customer satisfaction surveys even ask for information about the particular needs and […]